- Comprehensive Partnership Agreement Signed Between Tokyo Medical and Dental University and GC Corporation
On June 9th, 2022, the Tokyo Medical and Dental University (TMDU) and GC Corporation signed a comprehensive collaborative agreement based on “TMDU’s Open Innovation Program.” This program is a TMDU-industry collaboration program to build an "organization to organization” collaboration framework with a shared vision, purpose, and strategy, aiming at realizing a full-scale and comprehensive collaboration. Together, the partnership hopes to contribute to extending healthy life expectancy through oral health care through state-of-the art research and clinical knowledge.

From left: CEO Kiyotaka Nakao, GC Corporation and
President Yujiro Tanaka, Tokyo Medical and Dental University / President.
The goal of the collaboration is to extend the healthy life expectancy by promoting the whole-body health through maintenance and improvement of oral functions. To achieve our goal, we will promote the development of the regenerative dentistry including periodontal treatments, and examination for the maintenance and improvement of oral functions, which leads to the provision of information and the creation of products with high clinical value.
A clinical laboratory will be established at the Center for Advanced Interdisciplinary Dentistry, Tokyo Medical and Dental University Hospital, to achieve clinically valuable ideas and promote the social implementation from research outputs.
As a demonstration of the presence of this Comprehensive Collaborative Agreement, a naming rights deal has been signed for the clinical lab, now named “GC CLINICAL LABORATORY.”

The national Tokyo Medical and Dental University is the only comprehensive medical university and graduate school in Japan that has both a Faculty of Medicine and a Faculty of Dentistry. In December 2018, the Institute of Open Innovation was established to accelerate an “organization to organization” industry-academia collaboration. The aim of this institution is to create groundbreaking medical and health innovations with university's strengths in research, medical knowledge, and clinical practices at the University Hospital, where the medical and dental fields are connected.
Expectation for Comprehensive Partnership: This Comprehensive Collaborative Agreement will promote collaboration with overseas research facilities such as the University of Zurich by making the most of our international network, which will also support researchers through exchanges and promote international valuable research from a global perspective.
Through these efforts, GC aims to develop new products, expand the business, and play a more significant role in supporting the QOL (Quality of Life) of people worldwide and improve "a zest for life."
GC Corporation celebrated its 100th anniversary on February 11th, 2021 and announced the new Vision 2031 “To become the leading dental company committed to realizing a healthy and long-living society.” GC Group will continue united efforts to realize this Vision, contributing to health and smile of the people around the world. We look forward to your continued support going forward.

- The 43rd “Japan BtoB Advertising Awards” Ceremony
On June 2, 2022, the award ceremony for the 43rd “Japan BtoB Advertising Awards” was held at the Royal Park in Nihonbashi, Tokyo. The event was hosted by the Japan BtoB Advertising Association. During this special occasion, GC’s 100th anniversary book, titled Smile for the World, was awarded the Special Jury Award.
Smile for the World was created to share with stakeholders what we have cherished from our founding, and how we commit ourselves to making products and providing services with everlasting passion, and explaining the three key words to describe GC: “SEMUI,” “Nakama (GC Associates),” and “Vision Management” with popular classic stories for all generations.
On the back cover of the book, as an illustration of the near future, we expressed GC’s efforts made all around the world with our products and services to realize oral health – essential in life for smiling, eating, and speaking – hoping for a realization of a “healthy and happy world where everyone can smile.
At the awards ceremony, in addition to “Minister of Economy, Trade and Industry Award,” “Special Jury Award,” “SDGs Award” and “Encouragement Award;” “Gold / Silver /Bronze” Awards were selected for each of the 13 categories out of a total of 279 entries, and representatives of advertisers and production companies were awarded on stage.
GC Corporation celebrated its 100th anniversary on February 11, 2021 and announced the new Vision 2031: “To become the leading dental company committed to realizing a healthy and long-living society.” GC Group will continue uniting efforts to realize this Vision, contributing to health and smile of the people around the world. We look forward to your continued support going forward.
The digital book version is available here: https://www.gcdental.co.jp/gcmessagebook/en/

